The Impact of Personalized AI on Brazil’s GDP

Corporate Digital Governance

Reglab presents the study “A Dimensão Econômica da Personalização” (The Economic Dimension of Personalization), an in-depth analysis of how Artificial Intelligence (AI) and system personalization influence productivity and economic growth in Brazil.

Using a general equilibrium model, the research simulates the impact of restrictions on data usage for personalization, revealing a potential 1.64% decline in GDP by 2035. The report highlights that personalized AI acts as a general-purpose technology, vital for sectors such as:

  • Agriculture and Livestock

  • Oil Refining and Biofuels

  • Food Industry

Read Policy Brief No. 5 to understand the importance of balanced regulation in ensuring innovation, social welfare, and the competitiveness of Brazilian industry on the global stage.

Read the full study

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